Service
Data & AI
Intelligence behind every decision.
TikTok Shop
Shopee
Lazada
ShopifyWhat it is
Run as one team.
Data and AI sit behind every service we run. We analyse marketplace and campaign performance to make decisions on evidence, and use AI to support strategy, content generation, research and workflow automation as we step into AI-powered commerce.
What’s included
Everything in scope.
Analytics
- Marketplace analytics
- Performance analysis
Decisions
- Data-driven decision making
- AI-assisted strategy
AI content & research
- AI content generation
- AI research
Automation
- AI workflow automation
Process
How we work.
01
Discover
We review your brand, products, current channels and goals.
02
Plan
We map the right mix of platforms, content, creators and ads.
03
Operate
Our team runs the day-to-day work alongside you.
04
Optimise
We read the data each week and keep improving.
Platforms




FAQ
Common questions.
Is Data & AI a separate service?+
It supports every service, and can also be scoped on its own.
How do you use AI?+
For strategy support, content generation, research and workflow automation.
Talk to Genii
